Monday, 25 April 2016

USEFUL TECHNOLOGIES: YouTube audience analysis

As well as branding your own channel, and using the other tools covered here, you can analyse your audience demographics and engagement (check the gender or age breakdown, the countries views are coming from, the sources (websites), and even how long individual videos are typically viewed for. You can also create graphs of audience engagement (subscriber numbers, dis/likes, comments) over a period of time you specify:
TO ACCESS: click on the 3 lines beside the YouTube logo; click on  My Channel. Then click on Video Manager and you can access your audience data.

Basic information on views and any copyright issues

You can define the time period for audience data to cover

You can data on age, gender ... even the country viewers reside in!

There are many options to delve into...

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